Who is Merlin?

A few words about us

Our Mission is to provide the highest quality retail and business management system available. We endeavour to listen to our customers and add extra features and updates constantly.

Our Software is developed in house by a team of experts with over 30 years experience in the retail sector. With many happy customers already, we plan to continue to evolve in this ever changing retail sector.

Who Are We?

Merlinsoft Ltd is a Yorkshire based business with a dedicated team of software professionals and technical support staff.

We are a friendly company and our core value is to treat others as we would like to be treated ourselves. The company mantra is: “Add Value – Be Kind”

Our expertise in retail systems goes back over 35 years and our expertise in admissions and ticking systems nearly 25 years, so you can be assured we have all the necessary experience you need to help you develop and grow your business. During all those years we have witnessed many new developments and innovations and our software is constantly updated and enhanced to incorporate these new opportunities. During the years we have also won many awards for innovation and development and it is this extensive experience, over such a long period of time, which sets our company apart from many of its competitors.

All software development is carried out in-house by experts in their specialist field and we also use many of the latest software development tools, techniques and languages to ensure we can provide the best possible products. We also have a very dedicated team, where some of the staff have worked together now over 30 years.

It is this level of experience and consistency that has ensured a long lasting relationship with many of our clients, some of whom have been using our software in their organisations now for over 25 years.


We can proudly boast that we have been at the forefront of both hardware and software system development now for over 30 years. Our innovative ‘All-in-One’ retail system, launched in 1992, was the first of its kind and we also produced the very first EPOS touch screen retail terminal in 1995. This product won international acclaim as well as awards from our local Chamber of Commerce and the Millennium Awards Programme for Innovation. Due to escalating manufacturing costs the Marketing Rights and Intellectual Property were acquired by Olivetti, who took it with a view to marketing the product worldwide as the ‘OliTouch’.

We have a clear vision and that is to enable any user of the Merlin®software “to keep more of the money they take” and give them the freedom to work on their business, not in their business, thus ensuring that their company becomes more successful and ultimately more profitable.

In addition, we strive to exceed customer's expectations by giving excellent customer service and value for money, with hundreds of happy customers in the Merlin® User Group.

Our main product now is Merlin® 8, an integrated venue and business management system, which originally started life in 1998 when it was decided that the original MSDOS based 'Retail Manager' software was reaching the end of its useful life.

The intention for Merlin® was to be the first Windows™ based integrated business management system for the independent sector, which would cover all aspects of any admissions and retail operation from front of house to management accounts, which we confidently achieved.

As previously mentioned, product development started in late 1998 and the first Beta test version was launched in October 1999. During the following months the product was tested and upgraded, leading to the launch of the full version in February 2001. Since that date, Merlin® has been constantly enhanced and upgraded and now provides everything the true multi-faceted venue requires and covers all aspects of the operation from Front of House (Box Office) to Web (e-ticketing, etc) and everything else in between. Being an integrated system, Merlin® has always incorporated its own management and accounting features and facilities covering all aspects of the business from basic Cash Sales to full Balance Sheet and Management Reporting.

What about Merlin?

Many improvements have been made during our many years of operation and we are proud to continue to receive awards for innovation. The latest being in 2019, when we were voted the UK’s best Admissions and Ticketing System, by LUXLife Magazine. We were also given an award by TESCO, for the best integration of their discount voucher scheme.

We have a total commitment to product improvement and are constantly adapting to the changing needs of the market and responding quickly in order to meet their requirements. We pioneered the concept of Gift Aid on admission charges at visitor attractions back in 2002 and more recently in 2008, we also pioneered Gift Aid in charity shops, becoming the first EPOS supplier to obtain full HMRC confirmation of its suitability for this sector.

The company has always had a very close association with the charity sector and for over 15 years sponsored the British Heart Foundation '3 Mountains Challenge' event where we provided a bespoke bar-coded system for the management and control of all competitors. This event raised in excess of £1M over that period, most of it going to help with research into heart disease. In 2003 when one of our Directors survived a heart attack, supporting charities became even more personal to our organisation and we continue to support many charities, both local and national.

The company is multi-national and has installed its software in several countries throughout the world such as Kenya, Ghana, Spain and Oman. New arrangements are currently being planned to establish distributors in both Australia and New Zealand with USA being next on our list of targets.